Discovering the Upside of Unconventional Leadership
Make Your BIG Break

If you have an intense, implacable and burning desire to succeed, you will succeed despite the odds against you.

The people who are successful today, the rich and famous, the super achievers, were not born with the proverbial gold spoon in their mouth. They followed religiously nine simple, but highly effective insights that broke with traditional status quo. After applying these insights into daily action, amazing breakthroughs occurred in their personal and professional lives.

You also have the ability to make your big breakthrough. However, a word of caution, making your big break requires small steps, time and the continuous application of the break-withs.

Remember the ultimate secret for quantum improvement: Every breakthrough first requires a break with the old paradigms, practices, and principles that tether people and organizations to the status quo.

The steady as she goes planning will increase your odds of success tremendously. You'll find that your planning and strategy will fit the game plan very nicely as there will not be nearly as much pressure on you. Small steps along the way will make huge strides. It's like the question, "how do you eat an elephant?" One bite at a time. Far too often, we try to take giant steps toward the goal line to speed up the process. And, then in the process, we end up farther behind because the faster we go the more behind we get.


A riddle: It can be felt, but not seen. It can drain an organization of its resources without ever getting a pay check, taking sick leave, or requiring reimbursement. It can rob individuals of energy, enthusiasm, and innovation. It can persist for years despite careful and concerted efforts to eradicate it. What is it? The status quo. The Pain

Listen to the Voices of Disengaged and Despondent

  • I have no drive
  • I am not motivated
  • I am uninspired
  • I hate my job
  • My life is meaningless
  • I am not sleeping
  • It feels like an uphill battle all the time
  • I am not given the proper tools and processes to do my job at work
  • I am not empowered to go that extra mile
  • If they would just show me some basic respect for my talents and abilities
  • My workplace is toxic
  • My home life is a mess
  • They don't care about me, so I don't care about them
  • We are told to leave our problems at home and suck it up at work
  • The officer politics around here are brutal
  • I work for a bully
  • My boss doesn't listen to my ideas
  • I am being harassed
  • I have the manager from hell
  • Things are getting worse
  • I feel unappreciated, unchallenged
  • I am not trusted
  • I can't think clearly
  • I only give about 20% effort...what a waste!
  • I have never been told by my boss that I am doing a good job
  • I am not learning or developing personally and professionally
  • Having fun is a dirty word with my boss
  • They are not tapping into my special talents or abilities
  • I cannot remember the last time I received positive feedback
  • I am disrespected at work and with my friends
  • I am only here for the pay check
  • My opinions don't matter
  • I don't matter
  • All I want to do is make a difference...and progress in life and at work


Our Current Paradigm

The Status Quo - Industrial Age Approach to Management where we treat people like "things" ...You Manage Things - You Manage People

With a workplace where people are treated like things

This spills over to our home life also.


The New Paradigm

Breaking With the Status Quo - Introducing Knowledge Worker Age Leadership

...You Manage Things - You Lead People You do not treat people like things - they are your most valuable asset - invest in them!

This means on and off the workplace "dance floor". This means at home, relationships, activities and with your family and friends.

In the new paradigm, leadership is all about "unleashing talent, enabling progress and inspiring passion. Where making a difference and contribution is the lifeblood of your meaning."


Ward Clapham, author of Lead Big, has broken with many leadership beliefs and behaviours that were ineffective and unproductive. In the face of sometimes harsh criticism, Ward has discovered the ultimate secret for quantum individual and organizational improvement: Every breakthrough first requires a break with the old paradigms, practices, and principles that tether people and organizations to the status quo.

Lead Big: Discovering the Upside of Unconventional Leadership will help you learn and regimentally apply these break-with insights that eliminate the ineffective status quo and take you and your organization to higher levels of performance and success.

The Break-Withs

  • Lead from purpose, not from policies.
  • Apply the principles of servant-leadership.
  • Create extraordinary results through visioning, planning, executing, and adjusting.
  • Empower employees and people by expecting and measuring progress and performance.
  • Lead through listening.
  • Continually build and rebuild important connections, partnerships, and relationships.
  • Focus primarily on prevention to chronic individual and organizational problems, not on treatment.
  • Implement changes by focusing on the majority.
  • Have fun!
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